If better sleep is on your wish list, your dreams are about to become reality: Some of the best Black Friday mattress deals of 2023 are here already, including discounts on popular brands like Casper, Purple, and Leesa. (Yes, the shopping holiday is weeks away, but plenty of brands are currently running promotions worthy of Cyber Week. Just go with it!)
No matter how many naps you manage to get in, nothing beats getting a good night’s sleep—and the best mattresses are key to staying cool and comfortable through it all. For most of the year, upgrading your sleeping situation isn’t exactly cheap. But Black Friday and Cyber Monday (and the lead-up to them) are rare exceptions, giving you the chance to snag a cushy new bed from pretty much any mattress brand you’re considering at a hefty discount.
Whether you’re redoing your bedroom for the first time in a decade, moving into a new place, or furnishing a guest room, the perfect bed is just waiting for you to hit “add to cart.” Don’t lose another moment of sleep and shop the best early Black Friday mattress deals of 2023 right now. (And check back often for updated deals from extra brands like Saatva, Tempur-Pedic, Nolah, Serta, and Bear as the big day gets closer.)
Looking for more can’t-miss discounts? Check out all the best Black Friday deals of 2023, including clothing sales, Ugg deals, and jewelry discounts.
You can find Casper’s internet-famous products on sale every once in a while, but discounts as good as the ones at its current sale are rare. Bundles—many of which include a mattress, foundation, and mattress protector—are up to 25% off, making this one of the cheapest ways to furnish a new bedroom. When Talia Abbas, Glamour’s senior commerce editor, upgraded from Casper’s original model to its Wave Hybrid Snow mattress three years ago, she was “instantly impressed” with how the mattress lived up to its claims for being great for back pain, plus how “supportive and cooling” it is.
You’re about to be on cloud nine, courtesy of DreamCloud’s top-rated, super-luxe hybrid mattresses—which are all a whopping 40% off right now. (That’s better than last year’s Cyber Week promotion, by the way.) You can also opt to add $599 worth of free accessories (including pillows, a sheet set, and a mattress protector) for just $129. Considering all of its perks (a cashmere Euro top, three layers of supportive foam, a one-year trial), it’s something of a miracle that you can snag this mattress for $1,100.
Curious about the gel-grid Purple mattress? The brand’s fall sale is your chance to find out why it’s so popular. Every option is up to 20% off at checkout right now, and they all come with a 10-year warranty and a 100-night trial. Purple’s Plus mattress offers a medium feel that expertly walks the line between plushness and support—and it’s earned thousands of five-star reviews and counting. One shopper says sleeping on this bed is “like floating on air,” and “we had previously purchased four other mattresses from a variety of manufacturers but [this] beats them hands down.”
Not to be outdone by the competition, Nectar’s current sale is a doozy: 33% off everything, exactly the same as last year’s sitewide Cyber Week offering. When you buy a mattress, you can also opt to add $599 worth of bedding and pillows to your order for a mere $159 more, meaning starting a new bedroom from scratch is easier and cheaper than you might expect. “This was my first time investing in a mattress on my own and I have zero regrets,” Glamour commerce writer Andrea Navarro says of her Nectar mattress. “While this one is soft, it’s not flimsy or unsupportive by any means.”
Although you can find Leesa in-store at larger furniture retailers (and even on Amazon), you probably won’t come across deals as good as the ones on its own website. The brand’s fall event has the same vibes as a Black Friday sale, with up to $700 off mattresses, plus—stop us if this sounds familiar—two free down-alternative pillows with your purchase. Abbas sleeps on this soft but still supportive mattress at her boyfriend’s family’s house and loves “how adaptive and pressure-relieving it is”—especially on her lower back “after hours of sitting on a tiny counter stool doing work.” Leesa’s best-selling Original mattress is up to $200 off and ideal for anyone, while its innerspring Sapira Hybrid option is more supportive and great for side sleepers.
For a limited time, all of Tuft & Needle’s bed-in-a-box essentials are on sale, with savings of up to 20% off all of its mattresses, plus select bedding and accessories. We suggest starting your search with the Mint (a solid option that’s plush but supportive for two separate sleepers) and the Original (a great choice if you prefer your queen-size mattress firm and below $1,000). Glamour commerce writer Jake Smith slept on a Tuft & Needle Original mattress practically every night between 2019 and 2023, and he says it held up nicely: “Lots of brands claim to be that perfect mix of soft and supportive, but Tuft & Needle actually nails it. I really do look forward to passing out on it every night.”
Cocoon, Sealy’s answer to the many mattress startups that have popped up in the past few years, is a worthy competitor. It’s got a single new mattress done two ways—the first with all memory foam and the second with springs for a bouncier feel—and it features a cooling cover that’ll keep hot sleepers from tossing and turning all night. And right now, both picks are 35% off with free pillows and sheets thrown in. “After a lot of online reading and hunting down the fine print so there are no surprises, I selected Cocoon,” a reviewer says. “The chill memory foam technology was a no-brainer, and the firmness was found to be perfectly balanced for my comfort level. It’s a beautiful thing to not be sweaty while trying to sleep.”
Layla’s mattresses let you choose between a softer side and a firmer side, depending on how much cushioning and pressure relief you like. The beds are up to $200 at the brand’s current sale, and you’ll get two of the brand’s legendary pillows on the house, too. This dual-sided mattress, Layla’s least expensive, allows you to choose between a soft side and a medium-firm side. “[It’s] just solid, comfortable support and a wonderful place to rest,” one reviewer writes. “It’s also so great how there is no noise from the mattress or the bed frame.” (You can also throw in an adjustable base for up to $600 off.)
Birch, Helix’s eco-friendly, organic mattress brand, is keeping the low prices rolling with 20% off sitewide, plus two free pillows, with code FALL20. You’ll also get a 100-night trial period and a generous return policy, just in case your natural latex mattress purchase doesn’t live up to expectations. One note from reviewers: It’s worth investing in the duvet-soft plush mattress topper, also on sale, if you like to feel like you’re resting on a cloud.
If you care just as much about the environmental impact of your mattress as you do its cushiness, hit up Avocado this week. The eco-minded brand makes beds (and a bevy of other sleep products) with certified organic materials, and everything is up to $800 off. Navarro’s mother’s home is stocked with Avocado mattresses in each bedroom, and “I love getting to sleep on this cloud-like mattress whenever I visit her,” she says. Another perk: This is “one of the few sustainable options on the market,” making the brand even easier to love.